AI for Amazon Ads: 3 Smart Ways to Use It Right Now

AI isn’t the future of Amazon Ads, it’s already here.

From generating keyword lists to building campaign structures and writing ad copy, smart sellers are using AI tools like ChatGPT, Perplexity, and Claude to move faster and get better results.

In this post, we’ll show you 3 practical ways to use AI for your Amazon Ads today — no fluff, no theory, just real stuff that saves time and improves performance.

Why AI is More Than Just Hype for Amazon Sellers

AI tools leveled up in 2025.

With GPT-4 Turbo, custom GPTs, Canva Magic Media, and AI image tools like Midjourney, it’s easier than ever to:

• Generate ad copy and visuals

• Summarize account performance

• Speed up your keyword workflows

• Brainstorm new angles for Sponsored Brand creatives

If you’re not using AI for at least part of your Amazon Ads process — you’re moving slower than your competitors.

1. Use AI for Keyword Research (Faster & Smarter)

You don’t need to replace Helium 10 or your Search Term Reports. But you can use ChatGPT or Claude to speed up the brainstorming and categorization side of keyword research.

Try this prompt:

“Give me 15 long-tail keywords for a reusable protein shaker bottle targeting gym beginners. Categorize them by TOF (top of funnel), MOF, and BOF.”

🧠 Bonus prompt:

“Now group those keywords into 3 ad groups based on buyer intent.”

You can also ask AI to translate keywords into German or UK English, or even suggest negative keyword ideas for irrelevant searches.

2. Generate Ad Copy & Creative Ideas (That Actually Convert)

AI is amazing for fast creative output, especially when you’re stuck staring at your ad dashboard.

Try prompts like:

“Write 5 Sponsored Brand headlines for a collagen supplement targeting women over 30. Make them short, punchy, and compliant with Amazon guidelines.”

You can also generate:

• Bullet point variations for A/B testing

• A+ content hooks for comparison charts

• Storefront headlines or category titles

For visuals, tools like Canva’s Magic Media, Midjourney, or Amazon Creative Studio (beta) let you generate image concepts you can test or hand off to your designer.

📹 And yes, you can even ask AI to script your Sponsored Brand Video.

3. Build Campaign Structures & Scripts with GPT

Need to launch 10 ASINs in a new category? AI can help you:

• Build a base campaign structure (e.g. SP auto, exact, ASIN targeting)

• Assign SKUs to ad groups

• Create launch vs evergreen campaign plans

• Even write ad group names that match your naming convention

Try this prompt:

“Create a Sponsored Product campaign structure for 5 ASINs in the skincare category. Include launch phase and evergreen phase. Use US marketplace best practices.”

If you want to take it further, you can even train your own custom GPT with your naming systems, bid rules, and SKUs.

Bonus: How AI Saves Time Across Your Amazon Workflow

Here are a few other ways we’ve seen sellers use AI every week:

• ✏️ Summarize account performance: “Summarize this weekly ad report in 3 bullet points”

• 📉 Check if a listing is Retail Ready based on reviews, images, and pricing

• 🧪 Suggest what to A/B test next in an underperforming campaign

• 🌍 Translate listing content or keyword research for EU markets

The key is simple prompts and repeatable workflows.

Final Thoughts + When to Add Human Expertise

AI can do 80% of the work — but it still needs strategy behind it.

It won’t know why your TACoS is up, or which ad type to prioritize when your inventory is tight. That’s where expert PPC management comes in.

👉 Want help managing your Amazon Ads and using AI the smart way?

Work with Atlisco Ads — we’ll run your PPC, train your team on AI tools, and help you scale profitably.